Joel Austin
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Black Jack Boots - Student Work

BLACK JACK BOOTS: RESERVED FOR THE REMARKABLE (The Creative Circus)

Black Jack Boots remind the remarkable men who wear them they’re on top of the food chain. Which makes senses because Black Jack Boots are the top of the cowboy boot food chain with their $15,000 price tag.

Gold in the 2019 Atlanta ADDYs for Magazine Print Campaign (Student)

Featured in Ads of the World

Best in Copywriting at the 2018 Winter Creative Circus Student Show

Art Director: Ryan Bailey

Photography: We Monsters

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IN-STORE BRANDING AND PACKAGING

CUSTOMER APPRECIATION

Six months after purchase, Black Jack Boots will mail a Thank You box filled with Black Jack branded boot polish and a quality bourbon to serve as appreciation for our remarkable customers.

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